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Meet: Second Thursday of each month
When: 6:30pm - 8pm
Where: Jobing.com, 4747 N. 22nd Street (between Indian School and Camelback) in Phoenix
Cost: FREE to attend.
Please RSVP @ smc.eventbrite.com
Social Media Club is a fledgling association of humans being organized for those interested in producing, consuming and engaging with one another through Social Media. Its membership consists of those who believe in the power of conversation - as a path to common understanding, as a gateway to knowledge, or as our Cluetrain friends have correctly posited, as the basis of markets. Social Media is conversational media in all its interactive forms including text, video and spoken words - whether face to face, over the Internet, over the airwaves or via mobile technologies such as iPods and cell phones. Social Media Club is intended to be a place where amateurs and professionals can come together to learn from one another, to understand each other and to work together on the things that make meaning in their lives - their personal passions, their professional endeavours and their noble pursuits. The Club hosts conversations and participatory conferences around the world that utilize best practices in social learning techniques that provide everyday people and practicing professionals with the knowledge they need to make the most of the tools that power the "Web 2.0" and "Social Media" Revolution. In short, it empowers people to engage with one another regardless of geographic location or ideological leanings.
Derek Neighbors presents to SMC Phoenix on July 10.
William Smith is one of our own :-)
Description: Everyone is using social media to get their message out in front of people. But social media isn't television - it doesn't do you any good to just be "seen". You want to engage users in a conversation - a two way street. So how can you use social media to create this dialog? Join Eric Reid and William Smith as they discuss effective techniques for engaging this new online audience. Beyond simple explanations of sites and tactics, we will examine how Dell, Southwest Airlines, NASA and others have used the medium to strengthen their brands online.
Link to register: http://webinars.offmadisonave.com
Date: Wednesday, July 16, 2008 • 10:00 am - 11:00 am PST
The webinar requires the following software (free)
http://www.yugma.com/
For those who cannot attend, we will have a recorded version up online a few days after the presentation.
The Social Media Club announced today it’s newly formed interim Board of Directors. The board boasts a roster of highly-regarded industry leaders; a truly amazing group of people that I am honored to be a part of.
As connected as we all are, it’s sometimes a challenge to get organized amidst all of the clutter. I think it’s vital at this juncture to have a central support network for those of us involved in Social Media to share resources and ideas, build community and contribute to establishing best practices and standards in the area. The Social Media Club is a part of this support network, alongside other organizations and standards efforts including Creative Commons, Microformats, Data Portability, OpenID, the Society for New Communications Research (SNCR), the International Association for Business Communicators (IABC) and many others.
The new interim board has been charted to address several key organizational and strategic deliverables, including development of membership goals, acceleration of local chapter development, increase in adoption of industry standards and implementation of a new legal structure to enhance future growth.
The newly named/appointed members of the interim board are leading social media analysts, bloggers and business leaders, and are as follows:
* Lee Aase - Social Media University, Global
* Rohit Bhargava - Influential Marketing Blog and Personality Not Included
* Richard Binhammer - RichardatDell
* Michael Brito - Britopian and Conversations Matter
* Chris Brogan - ChrisBrogan.com
* Mike Chapman - Austin Social Media Club and Every Dot Connects
* Megan Cole - MeganCole.org
* Alex de Carvalho - alexdc.org and Social Object
* Todd Defren - SHIFT Communications and www.pr-squared.com
* Serena Ehrlich - Business Wire
* Jason Falls - Social Media Explorer
* Maggie Fox - Social Media Group
* Jon Gatrell - spatiallyrelevant.org
* Howard Greenstein - HowardGreenstein.com
* Francine Hardaway - Stealthmode
* Josh Hallett - Hyku
* Annie Heckenberger - pikpr.blogspot.com and redspurs.com
* Chuck Hester - iContact
* Chris Heuer - ChrisHeuer.com
* Sherry Heyl - Mind Blogging
* Tara Hunt - HorsePigCow
* Bill Johnston - Forum One Networks Forum and Online Community Report
* Jennifer McClure - Society for New Communications Research
* Mike McGrath - Dogpatch Dispatch
* Jake McKee - CommunityGuy.com and Ant’s Eye View
* Gregory Narain - SocialTwister
* Lee Odden - Online Marketing Blog and TopRank
* Erica OGrady - ReinventingErica.com and Peanut Butter Media
* Jeremiah Owyang - Web Strategist
* David Parmet - Marketing Begins At Home, LLC and PerkettPR
* Jackie Peters - heavyBlog
* Pierre-Yves Platini - Yoono
* Douglas Pollei - Pollei.com
* Connie Reece - Every Dot Connects and Austin Social Media Club
* Chris Saad - ChrisSaad.com
* Andy Sernovitz - Word of Mouth Marketing and GasPedal
* Brian Solis - PR2.0
* J.J. Toothman - jjtoothman.net and Red Pill
* Todd Van Hoosear - Tech PR Gems
* Des Walsh - Des Walsh dot Com
* Kristie Wells - KristieWells.com
About the Social Media Club
The Social Media Club centers on the sharing of best practices, establishing ethics and standards, and promoting media literacy with a focus on the emerging discipline of Social Media. The Social Media Club brings together journalists, publishers, communication professionals, artists, amateur media creators, citizen journalists, teachers, students, tool makers, and other interested collaborators who create and consume media and have an interest in seeing the industry improve and evolve. The Social Media Club provides a forum for diverse groups and individuals to discover, connect, share and learn about social media and to play a role in its future evolution.
To find out more about the opportunities in social media and connect with other practitioners, visit: http://www.socialmediaclub.org
At the July SMC meeting Roger Williams and Jeff Moriarty gave an overview on the upcoming Ignite Phoenix event, scheduled for August 12, 2008. They are currently taking submissions for presentation topics, and the event will be open and free to the public. Ignite Phoenix's aim is to give the technology, creative, and business communities in Phoenix a new way to discuss and collaborate on their projects.
Ignite Phoenix will be different from other presentation events because rather than one or two speakers in an night there will be 16. Speakers will get only 5 minutes and 20 slides to cover their idea or project and then it's on to the next one. If listeners are interested in learning more they can approach the speaker later during time set aside for networking and discussions. The goal is to get more people talking with each other. This is what happens at O'Reilly events in Silicon Valley, Boston, and Seattle. Ignite Phoenix is set to make it happen here in Phoenix.
For more information, to RSVP for the event, or to submit your own idea for a talk please visit www.ignitephoenix.com

4th of July ShalerJump - Fireworks Celebration Strobist Style
Originally uploaded by ACME-Nollmeyer
Such a fabulous photo of the host of SMC Phoenix, taken by one of the best photographers in Arizona.
In a post called "Social Media Gets a Sanity Check," Om Malil comes down on social network sites as having run their course, citing plateauing user numbers, I'm sure Comscore is right about that, because most of my early adopter buddies have finished with Facebook and MySpace, and I can't even stand to visit my own MySpace page, much less anyone else's.
But I don't think this is the end of social media, I think it's an evolution. That's where I agree with Om. Social networks are evolving, with people going to smaller networks or distributed networks..
I think the "conversation," as we social media people are fond of calling it, is decentralizing and finding itself. Although Om cites Dogster as an example of that, I joined Dogster, but I don't hang our there either. I hang out on Twitter, Seesmic, and Friendfeed, where my friends are. We all tend to go where our friends are.
But judging from the fact that I keep getting friended by former classmates and old friends that are just discovering Facebook, I think people (especially older ones) are still signing up, even as people like me take their attention (if not their profiles and log-ins) elsewhere.
The big sites are churning users. As a social media newbie, you start with MySpace and Facebook, and then move on to something smaller and more manageable. But MySpace and Facebook still have their places as Social Media 101 tools for a long time to come. They're gonna have to adjust their overhead --as any ongoing business does--to reflect their maturing business models. Advertisers are going to have to crank in a different demographic of users in their media buys. But they won't go away any time soon.
In honor of this week's iPhone announcement, tomorrow night's Social Media Club Phoenix meeting will feature:
Sean Bartlett
VP, Marketing & Business Development
Blumo "The Mobile Experience Agency" www.blumo.com
Talking about mobile social media.
It will also feature YOU.
For those of you wondering what's wrong with Twitter or how to fix it, here's Scoble's interview with Ev and Biz.